Wish the night sky and the creatures below good night! One moon, two bears, three turtles, and so on. Count along with sleepy forest friends in th...

Owls, foxes, and fairies bring a little magic into the world with this lovely collection. Quiet, neutral, and delightfully soft with lots to ...

  Our Sweet Soothie blanket line has been such a hit, we decided to make a little noise about it. We turned these designs into a clever litt...

Our Sweet Soothie blanket line has been such a hit, we decided to make a little noise about it. We turned these designs into a clever little ...

Smiles all around with these cheerful icons of land and sky. Our play on the emoji/inanimate object trend. – 6″ tall– Light green body, fuzzy...

Taggies was born over a decade ago when a mom noticed her child’s fascination with satin tags. This idea blossomed into a world of treasured ...

How can it be spring, if we don’t have bunnies? Sweet and understated, our garden bunny is stealing hearts…and carrots. A rattle on the insid...

The incredible open-ended possibilities of bilibo, made mini!Little ones can practice motor skills as they stack them and nest them. The smooth con...

The incredible open-ended possibilities of bilibo, made mini!Little ones can practice motor skills as they stack them and nest them. The smooth con...

Baby's new best buddy!Made entirely of soft, safe silicone, this squishy little sidekick is soothing for sore gums and fascinating for little finge...

Introducing Noah's friends! These cute little Maileg buddies are the perfect baby gift and a great way to teach children about Noah and his animal...

Travel’s Abound! Endless adventures await with your babe’s new travel tagalong, the Itzy Bitzy Spiral™ from our Bitzy Bespoke™ collection! Watch as...

Teethe, Play & Explore! A sensory sensation, our Bitzy Busy Ring™ has all the love in the details with multiple features for baby to explore. T...

Let’s Explore! Our Ritzy Jingle™ from our Bitzy Bespoke collection is the playful pick-me-up your little one can’t resist! Design with sensory play...

Let’s Explore! Our Ritzy Jingle™ from our Bitzy Bespoke collection is the playful pick-me-up your little one can’t resist! Design with sensory play...

Our Sweet Soothie line has been such a hit, we decided to make a little noise about it. We turned these designs into a clever little teether ...

Dinosaurs are always a big hit with little ones and Pebblesaurus are the cutest dinos you’ll find. Decidedly un-ferocious, these dinosaurs will be...

Teethe, Play & Explore! A sensory sensation, our Bitzy Busy Ring™ has all the love in the details with multiple features for baby to explore. T...

Meet Bitzy Crinkle™, a lovable sensory toy that crinkles and excites. With features like soft natural cotton fabric, textured ribbons and a braided...

Meet Bitzy Crinkle™, a lovable sensory toy that crinkles and excites. With features like soft natural cotton fabric, textured ribbons and a braided...

Meet Bitzy Crinkle™, a lovable sensory toy that crinkles and excites. With features like soft natural cotton fabric, textured ribbons and a braided...

Itzy Ritzy's silicone rattle teether features a gentle rattle sound and includes two silicone rings to keep baby’s hands busy. The rattle teether i...

Babies love to chew to soothe swollen and teething gums. This modern teething mitt is worn like a glove, making it perfect for babies who can’t ye...

The perfect gift for baby! This set includes the Green Toys™ First Keys, Stacking Cups, and Elephant-on-Wheels. The super-safe First Keys feature ...

Young minds will bloom at the sight of this cube!Each edge is connected by elastic bands to allow little hands to bend it and twist it this way and...

This sweet and soothing lovey/baby blanket features an adorable hedgehog giving a big hug to the corner of a luxurious 13 x 13-inch blanket. Heat...

This sweet and soothing lovey/baby blanket features a little fawn giving a big hug to the corner of a luxurious 13 x 13-inch blanket. Flora's cha...

Baby Paper is a simple, yet highly effect, sensory development toy for babies! Baby Paper is small enough for babies to grasp (six inches by six ...

Sore gums are no match for the Itzy Ritzy Bitzy Biter™ Teething Ball! This multi-texture teether is perfect for providing comfort as it soothes ...

This silicone rattle teether features a gentle rattle sound and includes two silicone rings to keep baby’s hands busy. The rattle teether is easy f...

The Ritzy Rattle Pal™ is your babe's new bestie doubling as a plush character and braided teething ring to soothe sore gums. With a gentle rattle s...

Sore gums are no match for the Itzy Ritzy Teething Mitt! Itzy Ritzy teething mitts are safe on baby’s gums, and the glove design keeps baby from g...

Cuddle & Bond! This snuggly Itzy Lovey™ features soft sherpa fabric and textured ribbons that baby will love to explore! A textured silicone te...

Let’s Explore! Our Ritzy Jingle™ from our Bitzy Bespoke collection is the playful pick-me-up your little one can’t resist! Design with sensory play...

Little explorers can’t help but get sucked into the sensory excitement of these bendy, rattly, chewy, suction-cup creations!Their vivid textures in...

Encourage baby to focus on a human face with the large true-reflection mirror. The attached symmetrical butterfly inspires vision and encourages...

Sore gums are no match for the Itzy Ritzy Silicone Teether! Itzy Ritzy teethers are safe on baby’s gums, and the open design makes them easy for sm...

Tough enough to be a teether for toddlers, little ones can start learning about colors or use as a soothing teether with this chewable book. Say g...

Make a splash with frisky Indy Otter Paci Lovey! This little Sea Otter character is all about having a good time! His cheerful, smiling face is cra...

Choose from a variety of patterns! Baby Paper was created by a mom whose children were fascinated with restaurant napkins! This play inspired the c...

What could be better than the simple sensory stimulation of Baby Paper? Meet their Textured version! The nubs on the material is sure to be a BIG h...

Sore gums are no match for the Itzy Ritzy Teething Mitt! Itzy Ritzy teething mitts are safe on baby’s gums, and the glove design keeps baby from g...

When Baby’s feeling blue, a visit from Demitri the Dragon is sure to brighten their day! This whimsical Paci Lovey is designed to keep your little ...

Give your baby a workout with this activity gym that includes 2 suspended toys which help stimulate your child’s curiosity...